Counted 30 August 2026
Does Incogni work in the UK?
Yes. Incogni operates in the UK and sends requests under UK GDPR. What its coverage reaches is the real question. Incogni publishes the list of companies it covers, which is more than most of this industry does, so we counted it. On 30 August 2026 it held 420 entries. Forty-five carried a coverage tag that included the EU. None carried a UK tag — there is no UK category on the list at all.
Counted from Incogni’s own published list on 30 August 2026. Count it yourself: blog.incogni.com/data-brokers-incogni-covers
To be fair to them, and accurate
Incogni does operate in the UK, and it does send requests under UK GDPR — their own support pages say the UK is supported, and that is true. The question is not whether they work here. It is what their coverage reaches. Britain left the EU, UK GDPR is separate legislation, and the UK sources that publish a British home address are not on that list under any tag.
Where a UK home address actually leaks from
In the United States, a home address usually surfaces through people-search sites, which is what the large removal services were built to handle. Britain works differently. The single biggest source here is the open electoral register — a public version of the electoral roll that anyone may buy, which feeds directory sites including 192.com (how to opt out of 192.com). Alongside it sit CACI’s consumer marketing files, Companies House if you have ever registered a company at your home, and a set of UK-only marketing and property-data firms most people have never heard of.
None of those has a US equivalent, which is precisely why a US-built service has no route for them. It is not an oversight on their part — it is a different country’s plumbing.
See the full coverage listA bigger list is not automatically a better outcome
Incogni describes its own process on its homepage like this:
“We send automated removal requests to all covered data brokers who may have your personal information to ensure none of your records are left on their databases.”
That is a reasonable strategy and it is honestly described. It also has a cost that coverage counts never mention: to ask a company to delete you, you must first tell it who you are. A request sent to a company that never held anything about you does not remove data. It introduces you to a company that now has your name, and often your address.
We take the opposite approach. What each company may receive is set individually — most only ever learn a name — identity documents are refused outright, and there are routes we deliberately do not send on at all.
What we send, and what we refuse to sendThree differences that matter here
UK brokers covered directly
US services stop at US people-search sites. BLACKEYES also handles the UK sources that actually expose UK home addresses — 192.com, CACI, the open electoral register and Companies House — with the correct opt-out or erasure route for each.
Targeted sending, not a blanket
Every request you send is also a disclosure. We set what each company may receive individually, refuse identity documents outright, and skip routes where sending would expose you and achieve nothing.
Proof, not blind ticks
Your dashboard shows real sources, real URLs and per-company statuses. A company shows Removed only when it confirms — never a fake tick.
BLACKEYES vs Incogni vs DeleteMe, feature by feature
| What you get | BLACKEYES | DeleteMe | Incogni | HaveIBeenPwned |
|---|---|---|---|---|
| Free exposure check | ||||
| Breach & leaked-password data | Breach only | |||
| Finds your data-broker exposure | ||||
| Searches the open & dark web — not just a fixed list | ||||
| Document search — finds you in PDFs, CVs & files | ||||
| Finds your exposed photos & social profiles | ||||
| Web-archive / historical exposure | ||||
| Finds you in public pastes (Pastebin, dumps) — and helps you remove them | Detect only | |||
| US & UK brokers and registers covered directly | US brokers | US brokers | ||
| Shows proof — real URLs, not a blind status | Partial | |||
| Sends the removals for you (GDPR / CCPA) | ||||
| Ongoing monitoring & re-removal | Alerts only | |||
| Annual price | £79.99 £6.67/mo | $129 per year | $99 per year | Free no removals |
Features and standard prices as publicly listed, 07/2026. Free exposure check — just your email, no card.
How to actually decide between them
Ignore the coverage numbers — they are the easiest figure in this industry to inflate and the hardest to check. Three questions are worth more:
- 1. Does it cover the sources that expose you?
For a UK address that means the open electoral register, 192.com, CACI and Companies House. Check the service’s own list for them by name.
- 2. How much does it hand over to make a request?
Ask whether it sends the same details to every company, and whether it will upload an identity document on your behalf. Both are exposure you are paying for.
- 3. Can you see the actual replies?
A green tick generated by the service is not evidence. The company’s own answer is.
Common questions
Does Incogni work in the UK?
Yes — Incogni operates in the UK and submits requests under UK GDPR; their own support pages confirm the UK is a supported country. The narrower question is what their coverage reaches. Their published broker list carried 420 entries when we counted it on 30 August 2026, and none of them was tagged for the UK.
How many UK data brokers does Incogni cover?
Their published list does not have a UK category. Of the 420 entries we counted on 30 August 2026, 45 carried a coverage tag that included the EU and 366 were tagged US-only. Because the UK left the EU and UK GDPR is separate legislation, an EU tag does not by itself indicate UK coverage. Count it yourself — the list is public.
Is Incogni worth it in the UK?
It depends entirely on where your data is actually exposed. If your exposure is US people-search sites, a US-focused service is a reasonable fit. If your home address is exposed by UK sources — the open electoral register feeding 192.com, CACI’s marketing files, or a company registered at your home — you need something that handles those routes specifically.
What is the best data removal service in the UK?
There is no single answer, and anyone claiming one is selling. Judge on three things: whether the service covers the UK sources that expose UK addresses, how much of your data it hands to each company to make a request, and whether it shows you the actual replies rather than a tick.
Who owns Incogni?
Incogni is a Surfshark product. Surfshark is best known for its VPN and is itself owned by Nord Security.
Does BLACKEYES cover US brokers too?
Yes — coverage is US and UK. Erasure requests go out under UK GDPR and CCPA as appropriate for each company.
What does BLACKEYES cover that Incogni and DeleteMe don’t?
UK-specific brokers and registers: 192.com, CACI’s marketing databases, the open electoral register and Companies House address exposure — plus breach data, paste sites and open and dark web search.
How much does BLACKEYES cost?
BLACKEYES is £79.99 per year (£6.67/month billed annually) or £11.99 monthly. There is a free exposure check that needs no account and no card.
Can I see what’s exposed before paying?
Yes — the free exposure check on this page runs on just your email address: no sign-up, no card. It shows where your data appears before you decide anything.
Start with what is actually exposed
The free check runs your email address against known breach data and shows you what is already out there. No account, no card. If you want the removals done after that, they are £79.99 a year.
Also worth reading: how the removal engine works · what we remove · how we hold your data