How to remove your details from Tracesmart (LexisNexis Risk Solutions UK)
Tracesmart is now part of LexisNexis Risk Solutions UK — a tracing and identity-data platform used for people-finding and debt tracing, built from electoral, credit-header and address data.
What Tracesmart (LexisNexis Risk Solutions UK) exposes
Step by step
- 1
Open their international request form
Tracesmart requests route through LexisNexis Risk Solutions. The form is hosted on reedelsevierinc3.my.site.com — that address looks wrong but it is genuinely theirs: LexisNexis Risk sits under Reed Elsevier and the form runs on Salesforce.
- 2
Pick your request type carefully
The dropdown lists Right of Erasure and Right of Objection as separate options, and the one you choose decides what they do. Erasure is the obvious pick, but they hold credit-reference and identity data under legitimate interests — the ground erasure is most often refused on. If erasure is declined, come back and lodge an objection.
- 3
Attach one proof-of-address document
One document showing your name and address, dated within the last 3 months: a utility bill, a bank statement with the financial detail redacted, or a council tax bill or confirmation of electoral registration. This is proof of address — not photo ID. You do not need to send a passport or driving licence.
- 4
Give your date of birth
It is a required field on the form, alongside your name and address.
If that doesn’t work
- Post a written DSAR to their UK data-protection officer if the portal rejects your request.
- If erasure is refused on legitimate-interests grounds, do not argue the same point again — lodge a separate objection under Article 21. It is a different test and it is the one that tends to move them.
What removing yourself from Tracesmart (LexisNexis Risk Solutions UK) won't do
Most guides skip this part.
- It clears LexisNexis Risk Solutions only. The electoral and address data underneath it is sold to a dozen other tracing and marketing platforms, each of which has to be asked separately.
- Erasure is often refused here, lawfully. They hold credit-header and identity data under legitimate interests, which is a valid basis to keep it — that is why the objection route exists alongside the erasure one, and why this guide tells you to use both.
- It does not stop the source. Unless you also opt out of the open electoral register, fresh copies flow in at the next refresh.
- It is a one-off. Nothing here prevents re-listing when you move house or when they buy a new dataset.
Your data is on more than just Tracesmart (LexisNexis Risk Solutions UK)
We track 275+ sites across the US and UK. Run a free exposure check to see everywhere you appear — then let us send the removal requests for you and keep monitoring.
Or read how we do it and what we refuse to send, and how UK coverage compares.
FAQ
Do I have to send photo ID?
No. They ask for one document showing your name and address dated within the last 3 months — a utility bill, a redacted bank statement, or a council tax bill or electoral registration confirmation. A passport or driving licence is not required.
Why do they verify at all?
LexisNexis holds regulated risk and credit-header data, so they confirm you are who you say you are before changing anything — unlike a simple people-search site that will act on a name alone.
Is Tracesmart the same company as LexisNexis?
It is now. Tracesmart was acquired and folded into LexisNexis Risk Solutions UK, which is why requests route through a Reed Elsevier form that looks nothing like the Tracesmart brand. The odd-looking address is genuine.
What if they refuse to erase my data?
A refusal must state a lawful ground. If it rests on legitimate interests, that is your cue to lodge an objection under Article 21 instead, which forces them to weigh their interest against yours rather than simply assert it. If they refuse both without explanation, the ICO route opens.
How long does it take?
One calendar month is the statutory maximum for a response. They may extend by two further months for complex requests, but they have to tell you they are doing so and why — silence is not an extension.
Other removal guides
Last updated 9 July 2026